Paid Media Specialist
Do you want to make an impact and contribute to the national and international growth of MERRACHI? Fashion Solution is immediately looking for an experienced Paid Media Specialist who will achieve the ambitious online goals of MERRACHI. To you, performance marketing knows no secrets and you thrive when pouring all your knowledge and energy into something new. Do you have what it takes? Then let’s get in touch!
- Plaats
- Regio
- Vakgebied
- Dienstverband
- Werkervaring
- Opleidingsniveau
- Salaris
- Referentienummer
- Amsterdam
- Noord-Holland
- Marketing
- Fulltime
- 3-5 jaar
- Universiteit (WO), HBO
- -
- 10567
Over het bedrijf
Meet MERRACHI: a modest brand that is all about comfort and self-confidence as its key elements, to create a universe for all women. At MERRACHI they shift the boundaries of fashion as we know it, using confidence, unity and modesty in their purest interpretation. In 2020 they established their “Eponymous” collection and have ever since given a voice to women that were once forgotten about in the fashion industry, with designs that pay respect to both form and function, personalisable to every unique dress sense.
Over de functie
As an Paid Media Specialist, you’ll be the driving force behind the digital performance within the Paid (Google, Display, Affiliate, Socials) channels. Your goal is to increase traffic, conversion and retention from these channels. You are responsible for all online campaigns from idea to optimization. In addition, you support the Marketing team with analysis, planning and reporting and help to stay at the forefront of innovation within digital marketing.
In this role, you will:
- Develop, execute, and optimize cutting-edge digital campaigns from conception to launch (using SEM, META, Google Ads (GA4), Tiktok, Snapchat, display, affiliate, programmatic etc.)
- Define the performance marketing strategies and best media mix to attract new customers, while maximizing conversion and sales.
- Drive digital marketing initiatives to increase brand visibility and sales conversions, conducting in-depth keyword and website research, ad grouping and audience targeting
- Defining, measuring, and evaluating relevant paid media KPIs and ROI against goals
- Maintaining knowledge of industry best practices and new technologies, identify trends and insights
- Overseeing and managing the overall budget
- Work cross-departmentally to align campaign strategies and goals across the organization, while providing ongoing actionable insights to relevant stakeholders
Functie eisen
You are the kind of person with the ability to meet deadlines and take ownership of your projects. You’re analytical, result driven and a real go-getter. You’re a genuine team player that is happy working with others to get the best results across all channels, but also like working independently. You’re happy to advise the team, and like to be on their digital forefront. You have an affinity with (modest) fashion, and are interested in brands founded by women for women.
- A Bachelors degree in marketing, business or advertising
- At least 5 years of experience in a similar role, preferably within a fashion/lifestyle company
- Deep knowledge of key performance marketing platforms Google, Meta, Tiktok and Snapchat
- Fluent in English (verbal and written), preferably fluent in Dutch
- Fulltime available
- Living in or close to Amsterdam
Aanbod
This position will secure you a place in the young, driven and ambitious team at the Amsterdam office with an informal, positive and collegial atmosphere. MERRACHI has grown exponantially since 2020 and now enters its scale-up fase. This means you'll contribute to building the ultimate version of their brand, and input is valued much!
Furthermore you'll receive:
- Salary
- Pension scheme
- Covering of travel expenses
- 25 days off per year (fulltime)
- Holiday allowance
- Hybrid work possible (by mutual agreement)
- Special employee discounts of 20%
- Fun, like a company organised Iftar
Over Fashion Solution
Ben jij op zoek naar een baan in de mode? Wij zijn jouw Fashion Solution! Sinds 1998 helpen wij mode- en lifestyle bedrijven bij de zoektocht naar nieuw talent. Wij bemiddelen in verschillende mode vacatures, van stages en startersfuncties tot aan senior en management functies. Bekijk alle mode vacatures hier .
Vragen over deze vacature?
Celina Sjauw
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